Our History: How Did Lucero Come to Exist?

When you tap on the pink and green icon with Lucero’s friendly face, you know you’re about to set out on an adventure of self-discovery. But the journey to build a gamified wellness app for tweens and teens actually started years ago, and – just like you – Lucero has been evolving ever since. Here’s […]

5 Myths About Teen Mental Health

Family walk

There’s no doubt that teen mental health is in crisis. Since 2007, rates of teen depression and suicide have risen by 60%. Self-harm, anxiety and other mood disorders also rose sharply during the same period. And while the COVID-19 pandemic made things worse for many, teen mental health was in decline before 2020, making it […]

Helping Your Teen Embrace the Art of Conscious Living

“At its simplest, conscious living is the art of feeling your feelings, speaking authentically, knowing your life purpose, and carrying out effective actions that contribute to your well-being and the well-being of others. The moment we commit ourselves to living consciously, we embark on a journey of wonder through the real world.” – Gay Hendricks, […]

Letting Go of Teen Perfectionism

What happens when a high-achieving teen’s drive and dedication crosses over into perfectionism? Recent research confirms that teen perfectionism is on the rise, and it’s linked to increasing levels of anxiety and depression. One study found that nearly a third of children develop “maladaptive perfectionism” by the time they reach adolescence. Here, we identify common […]

Famously Failing: Help Your Teen Find Success in Setbacks

Oprah was fired from one of her first television anchor jobs. Albert Einstein was labeled “mentally slow” in school. Lady Gaga was fired from her record label after three months, and Michael Jordan was cut from his high school basketball team. Stories of famous failures can be a source of inspiration for teens as they […]

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